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Top Men’s Skincare Trends in 2021

For quite some time, men’s skincare has been an emerging trend in the beauty industry. Although we are yet to see men’s skincare universally take off, more and more men are being introduced to skincare and the reasons why men should take care of the health of their skin. As we look towards a new year, let’s dive into the top five men’s skincare trends in 2021. 

Top Five Men’s Skincare Trends in 2021

  1. Beard Care and Shaving
  2. Luxury Cleansers
  3. Home Care
  4. Anti-Aging Solutions
  5. Skincare as Masculine


  1. Beard Care and Shaving

The men’s skincare trend of beard care and shaving will always be a yearly trend. Why? Let’s be honest… men care about their facial hair. Whether they are growing it out and coming out of quarantine looking more like a Viking than their previous self, or for the life of them cannot get their beard and mustache to connect, I promise you that men are checking out their facial hair every time they look in the mirror. 

As we have seen year after year, the men’s beard care market becomes more and more saturated with products that guarantee to give you the facial hair you have always wanted. And who can blame them? After all, what man doesn’t want the option to pull off a wild beard on the weekends or a clean-cut look for the Monday morning work Zoom call?

GM Revolution took the concept of a man’s moisturizer and formulated an incredible beard conditioner. This Vitamin E infused men’s moisturizer makes sure to keep your beard shining but also works hard to heal the skin underneath as well. 

Men's Moisturizer and Beard Conditioner

  1. Luxury Cleansers

The words “luxury” and “men’s skincare” have been kept apart for much of… well, the entire history of the world. Social media is infested with poking fun at men for using shampoo or hand wash to clean their face. While we will say that a man washing his face with anything is a step in the right direction, men are certainly becoming aware of the benefits of a proper face cleanser. So what are the benefits of a cleanser that is worth spending money on for a man?

Benefits of a Men’s Cleanser

  • Exfoliating and cleansing the pores of toxins
  • Hydrates the skin
  • Clears skin that is acne-prone
  • Works for wet shaving

For many men, using a proper men’s cleanser is the first step in getting introduced to skincare. At GM Revolution, we say that our Signature Cleanser is the building block to a proper skincare routine for men. It is important for men to cleanse their skin in the morning and at night in order to remove the sweat and dirt that accumulates throughout the day. Check out our Signature Cleanser here!

  1. Home Care

If it was not for men’s facial hair, home care products for men may be the biggest trend to look out for in 2021. For many of us this past year, we have not spent this much time in our homes since we were infants. Furthermore, traditionally men have been less likely to go to a salon or spa to get a facial. The emphasis of skin treatments at home is going to be even more inviting for men. Ladies I am talking to you. Need something to do on a Friday night but stuck inside? Check out our men’s Purifying Mask and thank us later for the relaxing spa night with your man. 

Men's Charcoal Mask

  1. Anti-Aging Solutions

“In this world, nothing can be said to be certain, except death and taxes”… and aging skin. It is a fact of life that as we age, our skin ages as well. Whether it is due to sun exposure or improper skin hygiene, a man’s skin is going to age eventually. Fortunately, we can make those wrinkles and deep lines on a man lessen. 

Interestingly enough, men’s skin ages significantly differently than women’s. Why? You could have guessed it… facial hair. Yes everything comes back to this number one trend. When men shave, they gently remove dead skin cell build-up. Shaving is an excellent form of exfoliation that causes men to age slower from the eyes down. On the other hand, we typically see men’s forehead and around their eyes to form deep wrinkles as they age due to the products that they use. Many skincare products create build-up on the skin, as they just lay on the top layer, and in turn, creating fine lines to look deeper and skin tone mottled.

The good news is that we can slow this process down and the sooner men start, the easier the anti-aging process will be. At GM Revolution, we like to maintain skin as opposed to treating it after the problem exists. That is why routine is so important and will pay dividends for years to come.

Check out our Anti-Aging Serum and let us know how immediate the results were for you!

men's anti aging products

  1. Skincare as Masculine

One trend that has nothing to do with the best men’s skincare products, in particular, is the evolving concept of masculinity. For some reason, it was not “manly” to take care of your body’s largest organ: your skin. Fortunately, as more men are educated on the importance of men’s skin hygiene, more men are focusing on results-driven skincare. 

Along with the concept of masculinity comes the emphasis on men’s mental health and wellness. Historically men have been prone to bottle up emotions and sweep issues under the rug. This year I challenge all the men out there reading this to check in with yourself regularly and start to prioritize wellness in every aspect of your lives. For more of GM Revolution’s thoughts on masculinity check out this full article!


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